Tips for Creating Best Content for Company Facebook Page
To be a good marketer, you really do need to go through your business goals and objectives, know about your target audience and have a good idea of a content strategy, with themes like lifestyles, products, and news.
Once you’ve got your strategy in place, the daily content and creative part comes into play.
Where do you go to find those super engaging posts? How do you find inspiration for your Facebook content?
If it’s something you don’t regularly review, you may be missing a valuable way to grow your business.
Tips for generating content that gets Facebook users hooked and coming back for more !!
-Customer Feedback:
Customer feedback is not only a way to connect with your audience, improve your customer service and the quality of products, but it can also serve as a valuable source of inspiration.
Listen to your customer, find out what they want, and provide it to them.
Check your Facebook customer posts and comments, check your customer emails and other interactive accounts. What are your customers asking you, what are they commenting on and what are they posting? Use these as a source of inspiration.
Make Facebook posts answering their questions (briefly), or addressing topics your Fans are commenting on.
-Be strategic with images:
Whether it be the profile picture or cover photo or some image in the posts, should be relevant according to its own significance.
Make sure that your cover image and profile picture are recognizable. Because profile picture is the one visible to everyone at most of the places.
While posting some images don’t post stand-alone photos of your products or services. Show them being used by happy, satisfied customers.
-Monitor your Competitions regularly:
Getting inspired by your competition without copying them and then doing it much different and better than them is the best scenario.
Make your posts slightly different, keeping your company brand and consumer in mind.
Or, regularly note what they are posting to engage their customers and how well their marketing schemes are doing and then try differently with yours.
-Track relevant hashtags:
hashtags are primarily associated with other social media channels such as Pinterest, Instagram, Twitter, but you can use them with facebook as well to discover new and great content ideas.
-Subscribe to Industry specific blogs:
Finding inspiration on industry-specific blogs is one of the best things you can for your company Facebook.
First, you will be able to find content that is both useful to your target audience and relevant to what your company is doing.
Secondly those blogs are updated regularly so you will get the fresh content regularly and then you can keep your customers updated.
-Conduct Contests and Promotion:
This could be the best way to engage more and more customers through the facebook page. You can invite your target audience, let them get involved in the contest and you could offer some incentives to the winners. This way you could take along with you many customers.
-Get Inspiring Quotes from Websites and Social sites:
Inspiring quotes are very engaging content, too. You can add them to a meme, another image, or just post them as a plain quote.
Conclusion
Facebook is the most surfed social media site. So it stands as a valuable and important platform for advertising and getting more customers.
So be the early bird, go and catch your customers.